About us
We were the team that kept rebuilding the video pipeline
Reelroom is the fourth time we built this, and the first time we got to keep it.
Origin
The same three months, four times
Between us we had built an encoding-and-delivery pipeline at four different companies. It always took a quarter, it was always load-bearing, and it was never the product. So we built it once more, properly, with an API surface small enough that a product engineer can read it in a sitting.
- Plain HLS and DASH — no proprietary manifest
- Originals are yours and downloadable
- Every price is on the pricing page
First asset encoded
Three people, one rack of encoders.
Live streaming
Same API, RTMP in, HLS out.
AV1 in production
28% bitrate saving at equal VMAF.
Multi-CDN steering
Real-time, based on measured throughput.
2.9 B minutes
Delivered across 38 metros.
How we work
Boring on purpose
We would rather run software that is three years old and understood than something new that pages us at 04:00.
Own the path
We buy transit from multiple carriers and peer directly wherever it is possible, so a single bad hop is never a single point of failure.
Write it down
Every incident gets a public write-up. Every design decision gets an RFC. Institutional memory beats heroics.
Some of the people behind it
A quarter of the company has been here since the first rack.
We are hiring
Remote-first across EU time zones, with a small office network for people who prefer one.